More than 4 billion internet users consume information daily and about 3 billion use social networks. In 2016, the global advertising revenue of social networks exceeded 32 billion U.S. dollars. Users do not get anything.
The Sola ecosystem is powered by the token SOL, a utility token with a monetary function. It enables Sola to split its revenue with users based on the collective decision of other users.
The revenue from advertisement and other revenue streams are used to buy SOL tokens on cryptoexchanges, for further use as a reward for users.